Users will be able to move their Groove Music Pass content to Spotify until January 31, 2018. In an official announcement, Groove Music customers will no longer be able to purchase Groove Music Pass and/or purchase music through the Windows Store, which is an utter disappointment. Offering an automatic transfer to Spotify is a nice surprise though, at least those who did invest in Groove Music won't lose their entire collection this way.
Jerry Johnson, GM of Groove Music wrote in the blog post, "Our partners are at the center of delivering great experiences on Windows and enabling them to shine on our platform is a top priority".
However, others said Groove Music had always struggled to match services offered by competitors.
While streaming is being killed off, the Groove Music app will live on so people can use it to play locally-stored content. Microsoft will stop selling Groove Music passes soon and customers will be refunded after the specified date.
More information can be found in this FAQ Microsoft prepared about the transition. There were sightings a year ago of a "Groove Music Maker" application, which could be similar to Apple's Garage Band. Users who are storing more than the standard tier OneDrive allotment at that point will be provided with options to resolve the issue.
I've written about it time and time again that Microsoft's low-key efforts in maintaining but not promoting its music streaming service would come to a head, and today the company has clarified what that end looks like. If your Pass subscription goes beyond December 31, 2017, we will give you a prorated refund or a Microsoft gift card (see details below).